# Blocks and templates

> Design once and reuse: Page templates per Content type, global blocks, Styles and design tokens, and custom block types your AI agent creates.

URL: https://typeroll.com/features/templates/  
Updated: 2026-11-02

FEATURES · BLOCKS AND TEMPLATES

# Design once, reuse everywhere

Build your own blocks, give content a structure and share parts between pages. A change made once reaches every page that uses it.

[Start a 30-day trial](https://app.typeroll.com/login?mode=signup)

[Page templates guide](https://typeroll.com/docs/guides/page-templates/)

![](https://typeroll.com/media/a1a9f94848d3e6c0-scenes-page-templates-tight.webp)

CUSTOM BLOCK TYPES

## Blocks made for your site

When the built-in blocks are not a perfect fit, create your own block type: a reusable design with editable fields. Build it from existing blocks or write it in HTML and CSS.

Your AI agent can create block types through MCP, and editors with write access can create them in the browser.

[Create a block type](https://typeroll.com/docs/guides/create-block-type/)

![A custom Team member block type with its fields: portrait, name, role, short bio, region and profile link.](https://typeroll.com/media/7d8e6acd5ad0c566-product-v2-custom-block-type-fields.webp)

![Content type settings with singular and plural names, URL pattern, sorting and the default page template.](https://typeroll.com/media/d1e0b387db51d06a-product-v2-content-type-route-and-template.webp)

STRUCTURED CONTENT

## Content types give pages a structure

Every piece of content is a Page. A Content type adds the fields it needs, such as text, images and references to other pages, a URL pattern like /notes/{slug} and a default Page template.

[Content types](https://typeroll.com/docs/tools/content-types/)

PAGE TEMPLATES

## One template, every page alike

A Page template wraps each page’s body and reads its title, date, image and fields. Editors fill in the fields and the template keeps the layout consistent.

When a single page needs something different, choose another template for it.

[Page templates](https://typeroll.com/docs/guides/page-templates/)

![Custom page fields for a Field note in the editor sidebar, with the page template choice.](https://typeroll.com/media/4ea1c0316420398f-product-v2-content-type-page-fields.webp)

![A global block with the list of pages and page templates that use it.](https://typeroll.com/media/f099a957e7cc974c-product-v2-global-block-used-on.webp)

GLOBAL BLOCKS

## Change it once, update it everywhere

A global block is one shared source. Edit it, and every page and template that uses it updates at the next publish. The editor shows where it is used.

[Reusable blocks](https://typeroll.com/docs/tools/reusable-blocks/)

BLOCK TEMPLATES

## Start from a saved layout

A block template is a saved group of blocks. Insert it into a page and edit it freely, without changing any other page.

![The editor sidebar with saved block templates and global blocks, next to the page being edited.](https://typeroll.com/media/eeab7193415677fe-product-v3-block-template-insert.webp)

## The reusable parts

MODEL

### Content types

Content types with custom fields and URL patterns.

LAYOUT

### Page templates

A default Page template per Content type, with a per-page override.

SHARE

### Global blocks

Change a global block once and every page that uses it updates.

START

### Block templates

Saved block templates, plus starter Page bodies for feature, comparison, integration, pricing and use-case pages.

STYLE

### Styles and tokens

Named Styles with readable contrast enforced, and design tokens for colours, fonts and scales.

EXTEND

### Custom block types

Custom block types with editable fields, created by your AI agent or a site administrator.

## Related

- [A CMS for AI agents](https://typeroll.com/ai-agents/)
- [For agencies](https://typeroll.com/agencies/)
- [SEO and speed](https://typeroll.com/features/seo/)

START BUILDING

## Try Typeroll Cloud for 30 days.

Free during the beta. No payment card. After the beta, USD 39 per month, or USD 29 per month billed annually.

[Start a 30-day trial](https://app.typeroll.com/login?mode=signup)

[Read the docs](https://typeroll.com/docs/)